LEAF Marketing

Your Strategic Partner for Student Recruitment in Georgia

Since 2018, LEAF Marketing has helped international education providers reach the Georgian student market through recruitment campaigns, education fairs, school visits, webinars, email marketing, and structured follow-up. The service combines local market knowledge with practical campaign execution, giving institutions a clearer path to visibility, qualified conversations, and student recruitment opportunities in Georgia.

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Why Partner With Us?

LEAF Marketing gives education institutions access to a professional team representing 230 global partners, with experience across student recruitment, campaign planning, event organization, and local outreach. The work is built around a clear goal: help partners meet the right students and families, then keep those leads warm through organized communication.

For universities, boarding schools, and language centers, that means one local partner can help coordinate market positioning, fair participation, info sessions, school visits, email promotion, webinar organization, and post-campaign communication instead of treating each activity as a separate one-off effort.

Benefits
  • Established Market Authority: With over 15 years of experience in student recruitment and a network of 230 partner institutions across 32 countries, we are a trusted leader in Georgia's education sector.
  • Massive Audience Reach: Gain direct access to a dedicated database of 28,000+ email subscribers and a social media network reaching millions of viewers annually.
  • High-Value Student Engagement: We facilitate direct, discreet engagement with the high-value student segment through organized visits to prestigious private high schools in Tbilisi.
  • Data-Driven Efficiency: We combine an in-house creative team with communication automation to deliver fast, effective outreach while reducing your administrative workload.
Who we support

Recruitment support for education providers entering or growing in Georgia

LEAF Marketing is designed for institutions that need more than ad placement. Partners often need local positioning, event access, lead capture, student-facing communication, and practical support from first awareness through follow-up.

Universities and colleges

Institutions that want a local recruitment partner with direct access to Georgian students, parents, counselors, and school communities.

Boarding schools and language centers

Education providers that need market entry support, lead generation, event visibility, and trusted local follow-up.

Education brands entering Georgia

Organizations that need practical help translating an offer into campaigns, events, and conversations that fit the Georgian market.

Recruitment channels

A mix of physical presence and digital follow-up

Student recruitment works best when visibility, trust, and follow-up are connected. LEAF Marketing combines face-to-face engagement with digital campaigns so interested students can move from first contact to a serious application conversation.

Fairs and in-person events

Large recruitment moments in Tbilisi and Batumi create concentrated visibility and direct conversations with motivated families.

School visits and focused outreach

Organized visits to private high schools help partners reach qualified students in a more targeted environment.

Digital campaigns and follow-up

Email, social reach, webinars, and communication automation keep interest moving after the first interaction.

Campaign flow

From market positioning to post-event communication

A good recruitment campaign is not only a single fair table or a single email blast. The partner needs the right message, the right channel mix, and a follow-up process that turns student interest into an actionable recruitment pipeline.

Position the offer

We clarify the partner's audience, study destination, program strengths, scholarship angle, and student-facing message before campaign execution begins.

  • Market-facing message and campaign angle
  • Audience fit for students, parents, or counselors
  • Event, webinar, or outreach format selection

Run the campaign and follow-up

The campaign is then carried through promotion, lead generation, event coordination, student communication, and post-event follow-up.

  • Email and social promotion
  • Fair, info session, webinar, or school-visit support
  • Lead handling and communication automation
For Sponsors

Tiered sponsorship packages for better visibility

Partners

Institutions and brands in the network

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